Our Team
Ali Al-Sharif
Managing Director & CEO
At the helm of our organization stands Ali Al-Sharif, the visionary leader who carries forward the agricultural legacy established by his grandfather, Eid Ibrahim Al-Sharif. Ali brings to his role not only the inherited knowledge of sustainable farming practices but also a deep understanding of modern agricultural technologies and international market dynamics. His leadership of Jordaneeds reflects his commitment to honoring family traditions while embracing innovative solutions that address contemporary challenges.
Ali's expertise spans multiple dimensions of agricultural enterprise management. His deep understanding of crop cultivation, developed through years of hands-on experience in the family farms, provides him with practical insights that inform strategic decision-making. His knowledge of international trade regulations, quality standards, and market requirements enables Jordaneeds to navigate complex export markets successfully.
Agricultural Team
Our Agricultural Team consists of seasoned professionals with extensive experience in both traditional and modern farming methods. These experts bring practical knowledge of crop management, irrigation systems, pest control, and harvest optimization. Their expertise becomes particularly valuable as we transition to hydroponic cultivation, where their understanding of plant physiology and environmental interactions ensures optimal growing conditions.
Technical Team
The Technical Team includes specialists in controlled environment agriculture, nutrient management, and automated growing systems. These professionals have been carefully selected for their expertise in designing, implementing, and managing advanced hydroponic facilities. Their knowledge encompasses everything from climate control systems and LED lighting to nutrient delivery systems and data analytics.
Quality Assurance
Our Quality Assurance team maintains the rigorous standards that have become synonymous with the Jordaneeds brand. These professionals are trained in international food safety protocols, HACCP principles, and quality control procedures that ensure our products meet or exceed the expectations of our most demanding customers. Their expertise extends from field-level quality checks to final packaging and distribution.